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Good for Species Survival, Not So Great For Innovation: 16 Cognitive Biases that can Kill Your Decision Making

A new article on how personal cognitive biases can specifically impact the innovation process within teams and what to do about them step-by-step.

“The purpose of this article is to discuss several key cognitive biases and their effects on decision making within strategic innovation management as well as how to minimize their effects so that team members can contribute optimally to the fuzzy innovation process. They are essential in understanding and managing appropriately to ensure your innovation outputs are most suitable to your challenges and problems identified, rather than being decided upon by instantaneous emotional instinct without objective reflection.

By the end of this article, you will learn:

  • How to identify key innovation related cognitive biases
  • How to challenge them
  • How to make better decisions for innovation outcomes”

Read in full on the Board of Innovation Blog here:

Mike Pinder

About Mike Pinder

Mike Pinder is Expertise Lead & Senior Innovation Consultant at Board of Innovation, helping global Fortune 500 to innovate like startups from innovation strategy to design thinking, lean startup and business model innovation to create intrapreneurial troublemakers. With 10+ years’ experience guiding executives and project teams, cross-industry in B2B/B2C for clients like GE, ABinBev, ZF, Logitech, ING, Bpost. His research interests center around external hacker innovation communities and their role on design trajectories within large corporates.