Great fun to present insights on Experimentation Design & Planning to Imperial College Business School & Royal College of Art students undertaking Imperial Innovation Challenge 2021 on Deep Tech Acceleration.
Teams use a novel innovation approach, by developing rapid near future possible technology applications later seeking lead & extreme user needs to validate & test. Made possible by flipping Lean Startup logic on its head during hypothesis, feature & assumption exploration design & testing. A good example of more nuanced innovation approaches breaking away from mere customer centricity alone. Also well done to the team for designing and delivering remotely!
Special thanks to the following team for organising and inviting me to speak:
- Erkko Autio FBA
- Christopher Tucci
- John Makepeace
- Cristobal Garcia Herrera
- Nick Leon
